February 3


57 Recession-Proof Businesses to Start in a Bad Economy (How to Thrive, Not Survive)

America is currently facing a recession, possibly the worst since 2008.

It has been predicted by market analysts for some time. However, I doubt anyone anticipated it going down as much.

I will never again put my family in this financial position."

Do you sound familiar? Do you feel the same?

Instead of running for the hills I will help you get up and do what is necessary.

The million-dollar question: What are some businesses that can withstand a recession?

I have compiled a list containing the top 57 recession-proof companies in 2022. But before we do that, here's some quick info.

In 2014, I was self-employed and started a lead generation company. It's one of the most resilient businesses in a recession because it can generate leads for essential industries. (plumber, roofer, electrician, etc)

You also get passive income.

You can see the tree care website below. Since 2015, they've been paying me $2,000 a month.

Please click here to get more information about this business. It is my #1 recommendation for a recession-proof business in 2022.

Chapter 1

Culinary Exceptions

Humans love food, amirite?

You can even have your certified foodies who love spending money on delicious culinary experiences and quick meal options.

These businesses are successful because of their consumerism.

Many restaurants will be facing financial difficulties due to a drop in customers and overall spending.

With less money available for non-essentials most people will choose to forgo expensive dining experiences in favor of simpler, more affordable options.

While this change may be difficult for some, it has a positive impact on many areas of the industry.

These are some exceptions to the rule of recession-proof businesses that can thrive in a recession.


People love their morning cup o'joe.

Most people are addicted to their habit or addiction. I know that I can't live with out mine.

People are creatures of habit and can find a way to buy their morning coffee, even if they have limited financial resources. This usually means looking for ways to save money.

Coffee shops offer free WiFi and a supportive social environment for those in financial distress.

Coffee shops who are open to change, improvement, and thinking outside the box may not only survive but also thrive, according to this publication .


The average American family spends approximately $1,200/year for fast food and take-out.

It's easy to use and has low costs.

This is a recipe for fast food being impervious to economic downturns.

One of the most resilient businesses to thrive in a downturn.

Knowing your audience is key to survival in an economic storm, with industry sales exceeding $863 billion in 2020.

Fast food restaurants should be able to comprehend the customer's spending habits and mindsets and provide the following:

Here are the Key Points to Financial Stability in Fast Food During a Recession

  • Be aware of your customer's attitude, behavior, or ideology
  • You can get on-point pricing including daily deals, two for one, and coupon options
  • Stand out from the rest with unique offerings
  • There are many options available, including delivery, curbside pickup and take-out

This article provides additional information. It explains why fast-food restaurants must provide convenience and socialization in order to remain afloat during recessions.


Pizza is the best pizza.

More than 40% of Americans eat pizza at least once a week.

Pizza delivery is one of the most resilient businesses in recession.

A business that is stable in times of hardship.

According to this, 93% of Americans eat pizza at least one time per month. 17% of American restaurants are pizzerias.

Fresh toppings, the perfect crust, at a price that won't break the bank for a family already financially strapped.

These are just a few of the reasons that this market is generally unaffected by financial difficulties.


The grocery industry in America is worth more than $678 billion based on its revenue.

In times of recession, consumers tend to cut back on their spending, but staples need to be bought somewhere.

This is a market that is usually recession-proof.

Grocery shops that offer private lines at a discount rate will do better than those who don't.

Private brand are an important element in your store's unique shopping experience, and overall quality according to this.


Vending machine could provide more than food during financial hardship.

Perhaps the most resilient businesses to survive a recession.

The $7.5 billion industry has had its share of bumps. Consumers are turning to healthier options and avoiding the mid-afternoon sugar crash snack.

But what if?

  • Vending machines offer healthy alternatives to the soda pop and confectionery they are based on.
  • What happens if they are stocked in retail items or consumer staples.
  • Low overheads, strategic product placement, and location selection.

Who doesn't love the easy and quick?

People are looking for the lowest cost, especially when trying to cut down on spending.

As vending machines are increasingly used in retail, there is a worldwide shift.

Companies that are open to change will enjoy a positive financial outcome, as this publication demonstrates.

Vending machines may be the next big trend, with malls closing and online sales increasing.


Home Enhancements

The US home ownership rate is about 65%

This ownership means that you will always need to reinvest in or spend money on your most important assets.

The list of services and goods required to maintain a home is endless. These include property management, cleaning, and general maintenance.

For far too many, a downturn means that they are at risk of being foreclosed on or refinanced.

A small percentage of homeowners have made wise investments.

With the capital they need, they can take advantage of lower prices and contractors who are struggling to keep their business afloat.

Many home-enhancement industries can weather financial downturns. They may see a rise in their ROI during a recession.


The average American spends approximately 10,000/year for home improvements.

A recession is not the best time for equity leverage, but it is a good time for those with some capital to invest in home renovations or repairs.

The prices of materials and contractors are experiencing dramatic reductions. Contractors are out of work.

They will stay put if a project adds to the value of their home and they will spend money to continue to enjoy their home until the inevitable rise in the housing market .

This post provides additional insight on how smart home renovations in a recession can be a good investment.

However, homeowners can still benefit from increased value and higher revenue when the economy is recovering.


It is not the best time to sell your home when there is a recession.

It is better to wait until you are able to recoup or make a profit from a sale than to lose valuable liquidity.

This strategy encourages money-savvy Americans, while waiting for the right time to sell their house, to make home improvements and increase value.

Homeowners are eager to benefit from retail sales and quality contractors at a low price point.

This type of spending increases the sales of already $184,000+ revenue-generated revenue in the home improvement industry.

This article supports the idea that home improvement stores can thrive in a recession.

Do your research to determine what home improvements can increase your home's value.

These are some of the more expensive investments, such as a deck or addition to your home, roof replacement, or bathroom remodel. This post provides ideas for updates that are worth the money.


Property management is a $88 Billion industry whose main focus is to manage residential real estate for property owners.

Structurally inert to economic downturns due to counter-cyclical demand trends.

Home ownership is the first market to go bankrupt when the country is in financial crisis.

This leads to a rise in the property rental market and hence the demand for property management.

No matter how poor a person is, rent must be paid.

It is a business, not charity.

Real estate investors don't usually have the time or the inclination to manage their investments and rely on property maintenance companies.

This article offers solid advice to protect your property management company during economic and national stress.

This supports the fact that it is one of the recessionproof businesses that thrives in a recession.


The cleaning industry generates more $46 million annually, and is expected to grow at 6.2% by 2022.

Residential cleaning services are in high demand.

This market is not susceptible to recession.

The Cleaning Services Industry is Recession-Proof:

  1. 1
    Wealthier people will continue to use their cleaning service. They can use it for tax purposes, trade time for money, or view it as an investment.
  2. 2
    Domestic cleaning companies that are not prepared or unwilling to adapt to the current economy in a recession will cease to exist. This opens up the market to domestic service providers and creates an opportunity.
  3. 3
    It will be difficult for homeowners to find reliable cleaners due to the decline in service providers. Businesses that are financially stable will be able to thrive in a recession.

People live hectic lives.

People will continue to outsource their housecleaning if they can find a way to keep their cleaners employed during financial uncertainty.

Cleaning businesses may also offer cleaning foreclosed houses as an additional service. This will cost 500 more per week.

They are a little more difficult to bid on, but they offer a very lucrative opportunity once they are established.

This article suggests that a recession can be a good time to launch a cleaning service aimed at wealthy clients and taking advantage of economic downturns.


The demand for housing increases when the economy is down.

It is the nature of the beast.

There is a greater demand for rental agents because more people are looking to rent their homes.

Agents who rent out properties are responsible for their management.

You are responsible for a few things according to this article , including:

  • Management
  • Lease renewals
  • Tenant approvals
  • Filling vacancies

Shelter is something that everyone will need.

Renting is often an option for those who are unable to pay their mortgage due to financial hardship.

In general, rental property tends not to be affected by a recession.

The economy has no direct impact on the real estate market but it rides the cyclical wave.

This publication states that there is no such thing, and it's not possible to make real estate investments that are immune from recession.

But, certain properties perform better than others. Family rentals are at the top.


Although we advised against selling your home in a recession, there are situations where this is a viable investment option.

In a seller's market, tap into the emotional connection of the buyer is key to success according to this Canadian-based article.

Here's why:

  • If the buyer feels an attachment, they will be more likely to complete the sale and continue the process.
  • Home staging highlights the best features of your home and leads to faster sales and better prices.
  • Property stagers are skilled in dealing with the challenges of selling a house during recessions.
  • Home stagers could thrive in a more competitive housing market.

This suggests that this is one of the recessionproof businesses that thrives in a recession.

Chapter 3

Essential Services

Businesses that provide essential services are usually safe from bankruptcy

The nation faces a financial crisis, but the resilience and stability of industries that people rely on every day doesn't stop.

These industries make for great niches for lead generation, making them the perfect choice for a recession-proof company.

Speaking of vital businesses, lead generation provides both leads and passive income each month for these business owners.

Lead generation is the best choice for recession-proof companies.

This chapter will show you 4 businesses that have proven to be resilient to recession in the essential service industry.


Studies show children aged 12 months to 4 years thrive in daycare environments with structure, routine and stimulation that is age-appropriate. This paves the way for jobs in such areas as:

  • Daycare Facilities
  • In-Home Daycare
  • Nanny/Au Pair
  • Childcare Worker
  • Early Childhood Assistant

Most parents choose to keep their daycare or childcare place even when m is tight. Why not start a daycare

This helps to reduce parental stress and provides consistency for young children's lives.

This article provides further insight into why continuing childcare is important despite financial hardship.


Another side of the coin is "Silver Tsunami", which has led to a lot of recruitment in the field eldercare.

Many seniors choose to stay at home as long as possible, but they still need assistance with daily tasks. This creates opportunities such as:

Senior Companion-Personal Car Attendant-Assisted Living Personnel Support Workers and VONs

Senior citizens who are no longer able or able to live in their homes find refuge in long-term care facilities, such as hospices and retirement villas.

Therefore, there is a demand for:

Geriatric Professionals-Nursing Staff Support Staff-Orderlies-Janitorial Staff-Cooks and Recreation Coordinators

This post explains why elder care is important. It also explains how a job in this industry will have little or no economic impact.


Death Care-more specifically, cemetery services and crematorium services have to be the most recession-proof industries available.

People die regardless of the economy.

Although most funerals, cremations, memorials, and celebrations of life are planned in advance, the sad reality is that family members and friends of the deceased must make a commitment to address the situation.

The deceased will not be affected by a financial downturn or a booming economy.

We should stop and consider what makes a recessionproof business. Essential and static services rank high on the list.

What makes an industry immune to a decrease in business activity?

Five components are necessary to ensure that a business can survive economic downturns.

Features of an Essential Service

  • They sell consumer staples.
  • They offer a basic repair service.
  • They can provide a product or service that is authorized.
  • Their clients are protected against economic stagnation.
  • They provide specialized equipment and commodities.

The static death care service is one.

This industry worth $45 billion sees little or no change.

It is also one of the recessionproof businesses that can thrive in a recession as shown in this publication.


Although recessions can have an impact on consumer spending, goods must be moved and shelves stocked.

The US logistics industry is worth nearly $12 Billion and includes a highly integrated supply chain network.

This massive conglomerate puzzle connects producers and consumers via a variety transportation modes like a trucking agency.

As this article explains, the planning and execution for goods are well-planned and do not slow down for a slow economy.

Your chances of making it through a recession are very high if you have ever considered starting your own trucking business.


Certain industries like utilities, waste management and water are considered to be recession-resistant.

This is because most people cannot live without them.

Even if you are broke, you still might need someone to heat your home and collect your trash.

These industries are resilient to recessions and can generate revenue even when there is economic inactivity.

They share three key similarities, which are:

Key Similarities of a Recession-Proof Company:

  • They are strong and stable.
  • They are an oligopoly, meaning that there are only one or two other competitors on the market.
  • They offer a vital service.

These services have a direct impact on a person's life quality and are not negotiable.

This article shares valuable information about why these industries are considered recession proof businesses that thrive in a recession.



Healthcare is a broad industry that offers many employment opportunities and has been long considered one of the most reliable sources for recession-proof jobs.

This profession is one of America's most resilient to recession .

Recessions can make it difficult for illness to self-regulate.

Even in financial hardship, people will still get sick and need care.

This is the real meaning of "recessionproof business".

These are some of the roles in healthcare that can thrive under national economic stress.


The United States has a total healthcare and medical services budget of more than $4 Trillion. This will continue to increase due to rising costs and an increased aging population.

"Price inelasticity" is the name given to healthcare. This means that regardless of whether prices rise or fall, consumers' spending habits will remain constant.

Healthcare is essential for survival, even in a recession.

Depending on the current ratio of equity to debt, some companies will do better than others.

There are three major components to the healthcare industry:

The Categories of the Medical Services & Healthcare Industry

Direct Care

Economic downturns will not affect traditional medical services like doctors, nurses, hospitals and outpatient clinics, which provide direct care to patients.

The history suggests that people may be forced to put off elective surgery because of a recession, as this article shows.

People are willing to pay for the necessary services regardless of their financial status. Health is an important aspect of our lives.

In times of recession, outpatient demand tends to increase because it is more affordable and is more consumer-friendly.

Alternative Wellness Options

Americans are becoming more active in improving their quality life. They have adopted activities that promote physical and mental well-being.

The global wellness industry is worth more than $5 trillion. It includes everything from yoga and chiropractors to naturopaths, massage therapists, and acupuncture to relieve stress, anxiety, and depression.

People don't always change their spending habits in recessions.

They are more careful about how and where they spend their money.

Americans want the best value and wellness facilities are perceived to give you the best bangfor your buck, this.

The majority of Americans will therefore continue to spend on their health and wellness.


This category can also include pharmaceutical companies that have drug patents.

Some medications, such as insulin, are elastic in high demand and will be bought out of necessity despite economic hardship.


Financial strain can cause stress to increase and even cause mental collapse.

Many people find the services of professionals to be a coping tool and outlet.

Whether it's for ongoing diagnosis, marital problems, substance abuse concerns or the need to talk to an objective and reassuring party, economic decline has little impact on the mental and substance abuse industries.

Jobs such as:

Jobs in Mental Health and Addictions that are Recession-Proof:

  • Counseling or Clinical Psychologist
  • Psychiatric Registered Nurse/Psychiatric Nursing Practitioner
  • Psychiatrist
  • Mental Health Counselor/
  • Substance Abuse Workers
  • Family and Marriage Therapist/
  • Clinical social worker

Studies have shown that people who are not supported by professionals or other sociodemographic groups have a worsening effect on their mental health.

Americans have a greater understanding of the importance of nurturing their mental and emotional well-being, especially during financial hardship.

Government funding changes will improve people's access to these services.

Those who have already accessed professional intervention will likely continue to use it during a recession.


Service-Based Necessities

An industry that is not affected by economic downturn can have a recession-proof business.

These goods and services are considered a staple of American life.

These are the recession-proof companies that can thrive in a downturn.


While it is true that people may cut back during a recession, this does not mean that they stop spending.

Retail therapy is real.

The challenge during economic downturns is to make the dollar go further.

Individuals who may never have been to a Thrift Store or Dollar Store are more likely to go digging for treasures.

is an economic term that refers to the' Lipstick effect'

This basically means that consumers will buy luxury items with a lower impact on their budgets, such as a premium lipstick or craft beer.

In that they are able to offer staple consumer goods at a cheaper price, discount retailers have an advantage over mainstream counterparts.

These staples include hygiene products, food, beverages and household goods. This is a proof that the recession-proof business can thrive in a recession.


In difficult economic times, it is not possible to finance or purchase a coveted vehicle.

This is bad news for car dealers, but it could be a cash cow for automotive repair and servicing institutions, according to this publication.

People will spend more money on repairs when cash is tight than they would for a monthly car loan.

It is impossible to drive without having serious concerns about your vehicle.

Below are some of the aspects of this industry that take financial dives seriously.


Automotive Repair & Maintenance

Recessions are likely to cause booming profits for those who are mechanically inclined, or have a business that repairs or maintains vehicles.

Aftermarket repairs for vehicles 8 and older are valued at $77.3 billion in the USA, with cars 0-4 years equal to more than $20 billion according to .

Americans depend on their cars, and if they are not affordable for a new car, you have no choice but to buy the one that is still in good condition to keep it going.


Car Washing & Detailing

Americans love a clean car. The car detailing and washing industry has experienced a 4.4% increase in annual growth over the past five years.

The $13+ Billion market is not affected by economic turmoil.

Customers will always choose to save money and skip the traditional car wash.

The die-hards will, however, find a way to cut down on the amount of washes they consume during a recession.

This industry has a low capital intensity relative to consumer-based support, which means that it will weather a recession without any disruption to their bottom line .


Repossession Companies

Individuals who are unable or unwilling to pay their loan payments will be forced to default. Refinancing may not be an option.

Recession or not. You can't afford your car loan.

It's a terrible situation for many people. But repossession companies are the economic lottery. They typically see a rise in profitability during recessions.

Recessions can also lead to accidents.

These fender benders offer additional work to individuals in the auto repair and maintenance and body shop sector, as per this article.


The recession-proof industries that thrive in a recession are the appliance repair and service industry.

They don't make them as often as they used to.

The majority of Americans will not pay for replacement models if an appliance fails.

The American appliance industry has a value of over $100 billion. This is increasing with the introduction smart appliances.

These bad boys can be costly.

The general public is more likely to repair the old than to buy new when they are under financial pressure.

As described in this article, generating a steady stream business for both appliance repair and service technicians as well as business owners.


Many Americans are returning to the old-fashioned method of washing their clothes by using the coin laundry service, despite rising utility costs.

Laundromats can be a recession-proof company that is not affected by economic downturns.

People will choose to wash and wear clothes that are easy to maintain or less expensive during times of financial hardship.

The coin laundry industry generates more than $5 billion in annual gross revenue and is accessed daily by millions of Americans.

Coin laundry services can often be the only way to clean clothes for those with limited funds.

As explained in this, changes in consumer spending in recessions can have a positive effect on the laundromat business.

Although it may not appear so from the outside, laundromats could be one of the most recession-proof businesses you can buy.


Weddings can be both exciting and costly.

Most'soonlyweds’ have a budget that is constantly in dispute.

While recessions don't affect weddings, they can have an impact on the spending habits of American couples.

Many people turn to a wedding planner when they want to reduce costs.

Although it might seem unusual to pay for a wedding planner (or even to hire one), this professional service can help people save money and alleviate stress by using their experience and connections.

Although the wedding industry has seen significant changes, trends like planning, increased budgets and online options show that this $74,000 sector is recession-proof according to this post.


Nearly 7000 pawn shops are located across the United States.

These unconventional credit lenders can make the difference between having hydro and being left in the dark.

They offer short-term, non-recourse loans to Americans who are not banked. This does not affect credit scores.

Most pawn shops, licensed and regulated by the government, are family-owned businesses that offer credit to consumers. They purchase collectibles and issue cash loans based upon physical collateral.

This publication further explains the role of pawn shops during economic hardships and confirms that they are one of the recessionproof businesses that thrives in a recession.


Entertainment & Indulgences

Self-medicating, emotional eating, and numbing the pain.

The end result, regardless of the euphemism used, is the same.

The majority of Americans resort to their bad habits and indulgent pleasures during a recession to make it through the day.

Chocolate, liquor/beer/spirits and cigarettes/vape are all examples of

These 'luxury' items are affordable and offer 'instant indulgence' to relieve stress.

Below are some of the top contenders considered to be recession-proof businesses that can thrive in a downturn.


Many people's Achilles Heel is chocolate and candy.

The confectionery segment's revenue is $295.929 million in America and is expected to grow by 1.33% between 2025 and 2025.

This is not the best news for one's health but it could be a huge win for businesses that offer these sinful pleasures.

Even in a recession, people can still satisfy their sweet tooth. Chocolate is a great option.

Chocolate is often referred to as a mood booster and can be used to lift spirits. This characteristic can prove useful during financial stress.

While people will make many sacrifices in times of financial hardship, the recession will have little effect on the chocolate and candy industries as further explained in this publication.

When they feel stressed, who wouldn't want to indulge in their favorite candy bar?


Cannabis and CBD are more than just the best of times.

Cannabis is now legal in 11 states and approved by 33 more states for medical purposes.

Legalization of marijuana is growing in the United States. It is currently valued at $2.1 million.

It is a staple consumer product because of its medicinal properties and the union between cannabis/CBD and the user.

Based on the following information, cannabis and CBD can be considered recession proof businesses to have:

  1. 1
    Americans will continue to buy and use marijuana, despite financial stress. This is due to user dependency and a non-negotiable lifestyle choice.
  2. 2
    Many health benefits encourage continued use even in times of financial hardship. This product can be considered an essential one for people with chronic or autoimmune diseases.
  3. 3
    Cannabis is a coping strategy that many people use to help with anxiety, depression, stress, and sleep problems. This is all side effects of those who are facing financial difficulties due to the recession.

Americans who are dependent on cannabis/CBD will continue using and may even consume more of it.

This suggests that the industry is fairly recession-proof, as further demonstrated in this publication.


During many recessions, the old saying that Americans drink in both good and bad times has been repeated repeatedly.

Even though there are fewer discretionary funds to spend, the nation is prone to succumbing either to recession or no recession.

Financial declines in the United States have little effect on alcohol consumption, whether it's for its numbing effects or for drowning out their sorrows.

The increase in alcohol intake can also be attributed to a higher unemployment rate.

For a brief moment of happiness, many Americans look to liquid gold to get the job they want and the money to purchase the items they need.

It seems that alcohol is something Americans can't live without during recessions, as per this.


This one could cause some ethical conflict. But I'm only speculating facts.

Like their alcoholic and marijuana counterparts vaping and cigarettes don't even blink during recessions.

According to historical evidence, smokers will puff more during recessions when anxiety and boredom are high.

The American tobacco industry is valued at $48 billion with vaping right behind it, at just over $20 billion.

Americans don't seem to be bothered by the health hazards associated with either lifestyle.

Even though it is difficult to find a way of purchasing this commodity, cigarette and vaping appear to be some of the most recession-proof businesses in 2022.


The hair salon market in the United States, measured by its revenue, is worth more $47 million.

Americans love to pamper themselves and take pride with their appearance.

You can let yourself indulge in the occasional 'unessential' product or treat, and the stress and pressure of surviving a recession will melt away.

Hair Salons have Recession-Proof Characteristics.

  • People want to be rich or poor.
  • People are loyal to their hairdressers and will support them in times of financial trouble.
  • It is customizable to meet any budgetary constraints.

To accommodate the stagnant market, certain services and price points might need to be modified.

Owners will experience minimal negative effects if they have loyal clients.

The majority of Americans will continue to use the services provided by hair salons even during recessions.

This article confirms that the market is undoubtedly resilient to a recession.


The nail salon sector in the United States generates more than $60 billion.

Limited consumer spending does not affect 'a la carte' services such as manicures or pedicures during economic hardships.

It is more affordable than full-day spa treatments, but it all comes down to the individual's perception of value.

The Nail Salon offers quality service that lasts. This is similar to pre-recession schedules.

People love to be treated well--to feel special-even if they only have it for a few weeks.

This post confirms the following:

  • To accommodate a client's financial needs
  • Offer superior service
  • Design an experience that encourages consumers to spend
  • The financial health of nail salons will not be affected by a recession.


It is possible to start your own cosmetic business in the American cosmetics industry, which is worth approximately $532 million.

People love looking their best for work and social situations.

Cosmetics give people the tools to feel and look their best.

While price points can be adjusted to meet financial hardship budget constraints, most people tend to stick with their favorite makeup brands.

As this publication shows, most established names that have non-cyclical products will not experience a downturn in their bottom lines.


Although it is true that recessions force people to reduce their spending habits pre-COVD-19 there was only so much toilet tissue you could buy.

After consumer staples have been purchased, Americans search for lower-cost options to purchase 'new' clothes, toys, or home decor.

During times of economic turmoil, consignment options like thrift shops or bargain-bin establishments do exceptionally well.

Shops that sell second-hand items at a fraction of the cost.

Retail franchises that are affordable to the most vulnerable customers are among the best businesses that can survive a recession.

Due to several factors, retail consignment and thrift shops often flourish in a recession.

Retail Consignment

Recession Strengthens

  • They are affordable.
  • These allow people to make quick cash by selling their stuff.
  • Increased inventory will mean better inventory which will drive down costs and help attract new clients.

Retail consignment boutiques have seen a rise in sales of 35% since the 2008 recession. This is not just because consumers are looking for the best deals, but also because they have been able to attract more customers.

Also, Americans who want to sell their possessions for cash.

This article provides additional information about why the retail consignment industry will not see any revenue increase due to a recession.

It is a great business idea to start in a difficult economy.


Americans will reduce spending when they are faced with financial stressors.

Good news for online video streaming, media services and cable companies.

It's worth it.

What makes sense?

You can choose to pay a $100+/month cable or $13/month Netflix bill.

Even with a depressed financial situation, people still want entertainment.

Online video streaming is a cost-effective, at-home luxury that Americans can afford, despite their financial difficulties.

As shown in this, the company is well-positioned to achieve significant profitability even during economic downturns.

Online streaming is the most recession-proof online business currently available.


Financial & Business Sector

Uncle Sam will always call recession, whether it is real or fake.

You must pay taxes, keep your accounts topped up, and organize your finances.

The financial industry is relatively resistant to recession, except for the stock market, bonds and interest rates.

Below are some resources and services that can help you to overcome economic pitfalls.


It is not difficult to see how a stock market crisis and a recession can go hand in hand.

What about your safe assets? Things like 4019(k), treasury notes, and other such things?

People with investments seek professional advice from analysts and financial planners during economic uncertainty.

You are looking for advice on how to best protect your assets.

Recessions have led to an increase in the number of clients and profitability for financial planners.

This article contains additional information and interesting statistics.

According to this study, Americans who work with a financial advisor feel more confident about their financial position than those who don't.


The demand for financial guidance and direction increases when there is concern about the economy's future.

Economists can be described as fortune-tellers in the financial world.

They are highly sought after for their ability to predict economic trends in times of financial hardship.

People want to know the truth about their current situation and how to recover.

Americans don't like financial uncertainty. They want their investments and savings to be protected in times of economic turmoil.

Economists are experts in predicting recessions and can spend their lives analysing everything, from interest rates to global economies to stock markets.

This pre-COVID-19 article indicates that evidence supports the possibility of a downturn by 2022.

Although economists couldn't have foreseen the pandemic, they were right about a global recession.

This expertise and skill drives up demand, proving that this is a recessionproof business that thrives in a recession.


Both for homeowners and businesses, it is crucial that individuals and businesses find ways to reduce costs and minimize their spending during recessions.

How to survive a recession.

Accounting and bookkeeping have achieved a value in the United States of $113 billion by crunching numbers.

Accounting and tax services are a good example of the recession-proof quality. There is a greater demand for their services in times of economic downturn.

Tax and Accounting Services Can Save People Money in the Following Ways.

  • Assist individuals and businesses in maximizing the value of their funds.
  • Provide investment advice and strategies to ensure the highest ROI during fiscal turmoil.

The accounting and tax services industry professionals are crucial in helping individuals and businesses get out of a prolonged recession.

They could even help them save countless dollars on their spending and revenue.


Recessions can be stressful.

It is crucial for people to understand how and where their money is going each month in times of financial uncertainty.

Knowing your numbers will help you understand the monthly expenses you are responsible for.

You can also focus on areas where you can reduce spending without any adverse effects.

An bookkeeping company typically sees an influx in clients during a recession, when businesses are trying to control their finances. 

Bookkeepers can provide actionable strategies and plans to implement spending reductions, as well as discuss possible saving methods.

These are some suggestions that can make a difference between homeowners and businesses going bankrupt or biding their time.


Financial crises are not caused by accidents or natural disasters.

If history is any indication, insurance claims tends to rise marginally in a recession.

More people are able to resolve payment issues via an insurance claim, rather than out of pocket.

For the majority of Americans, life, home, health, or automobile insurance are mandatory payments.

It's better to be safe than sorry.

The insurance sector is a relatively large industry.

This article outlines job openings and the where, when and how to get accredited in a variety of insurance-related positions.

Americans recognize the importance of insurance.

They continue to pay their bills and use services, despite the financial stress, which suggests that this industry is almost as recession-proof as possible.


Although not recession-proof, staffing companies are an industry that can benefit from fiscal peaks or valleys.

Tempo agencies may not be needed if there are many layoffs in a recession.

Business owners find it more economical to outsource work on an ongoing basis. They eliminate the additional costs of sick leave pay and benefits.

In a recession, the best-sought-after employees are still looking for work and it is cheaper to retain them.

Staffing agencies are trusted to provide reliable, affordable labor in times of economic crisis.

They are more likely to recover from a recessed situation quicker than other industries.

Staffing companies are a good indicator of the direction of the economy. You can see patterns in temporary workers rising and falling as.


Contrary to popular belief collections agencies do not wait for Americans to get into financial trouble.

The $13 Billion market is closely watched by the Consumer Financial Protection Bureau ( CSSPB) which faces many challenges in debt recovery.

Recessions increase the unemployment rate, which causes many people to default on their consumer debt.

Business owners are often forced into collections, which is why there has been an increase in collection rates and outstanding credit. This has led to an increase in the number of collection agencies.

There is more to the story.

A file in collections doesn't guarantee the debtor will be capable of paying their loan.

Collection agencies are there to help business owners recover losses when accounts go into default.

It is certain that some debts will not be collected and must be written off as a loss.

A recession can cause a rise in business for collection agencies, but this is not due to individual economic circumstances. It's still business as usual in this industry.

Information to confirm that collection agencies are one recession-proof business that can thrive in a recession.


Businesses and homeowners are looking for ways to borrow money while they recover from a recession.

Loan officers assess, approve, and reject loan applicants on the basis of several factors, including the financial situation and ability to repay the debt.

Do you need to use the services of a loan officer in a recession?


  • Loan officers are highly knowledgeable and can advise Americans about the best financial fit.
  • This is an opportunity for those who qualify to bridge the gap until stabilization of the economy.
  • Unsecured lending is on the rise.


  • To get your loan application approved, you must meet all criteria. This may be harder during a recession.
  • Don't take unnecessary risks with your credit score or financial goals.
  • Recessions cause loan officers to be more strict, which results in less applicants being approved.

This information indicates that the industry will continue profitability even during recessions, as shows.

Additional cash can be used to tide someone over economic downturns. Loan officers may see an influx of applicants.

It is not clear if they will be approved.



history shows that a recession is coming, but one thing is certain: the pet industry won't suffer.

Although you may not be sure from which part of the globe you are reading this, the obsession with America is real.

People treat their furbabies almost as well as their human children. Sometimes, it's even better.

People will now open up their wallets to ensure that their four-legged friends are happy, healthy, and healthy for many years to come.


Americans love their pets so much that they spend a lot on their four-legged friends.

According to this publication, 85 million pet owners in the United States could spend more on their animals during recessions due to a 7% annual increase in national pet supplies spending.

Over 67% of our nation's proud pet owners are employed in the pet industry. You can take a breath of relief in case of economic downturn.

Even if your stock prices are at an all-time low, the pet industry can provide stability and steady income.

This article confirms the boom in the pet industry and is one of the recessionproof businesses that can thrive in a downturn.


According to this post the pet medication industry has a value of $12Billion by 2022. This is double the overall pet spending.

In times of recession, pet owners might cut corners on a collar and leash with a diamond-studded design for their pets.

Prescription medication is a different matter.

This market has the most growth in pet care, with everything from prescription drugs to flea and tick medication.

It is obvious that pet medications are recession-proof products because even though money is tight, their love will motivate people to spend more.


Pet parents who are proud of their pets will pay to have them look great, even during recessions.

There are certain grooming necessities like toe trimming and coat trimming. But even in times of tight budgets, Americans don't skimp on their grooming visits.

This Canadian-based article reiterates the fact that there is no slowing down in this $9B industry.

They are not affected by economic turmoil.



The United States has 312,000,000internet users. More than 90% of Americans use the internet in some way.

No matter what your political opinions or personal views may be, it is clear that the current pandemic and record-high unemployment rates have negated our lives as we know them.

The world is rapidly becoming almost 100% digital.

Americans are adopting new technologies to stay connected, increase sales, and learn new skills.

Below are some of the most resilient businesses in digital markets that can thrive in a recession .


The telecommunications market is a platform that allows for efficient communication, according to most American business owners.

Telecommunications is a tool that facilitates information sharing and effective communication between businesses and consumers. It represents the future of business.

The telecommunications industry is valued over $1.4 trillion .

In the past fifteen years, both fixed and mobile networks have experienced rapid growth.

This market is expected to remain strong despite the current global economic situation.

Americans will continue to depend on telecommunications for their connectivity.

Add mobile and wireless technology to the mix and you will see continued industry advancements as this publication.


Although video conferencing and teleconferencing have become the norm in 2022, many business owners are not new to this technology.

The ability to connect individuals across all aspects of a company, regardless of where they live.

This allows business owners to communicate effectively and increase productivity at work.

The 'lockdown' mandate brought about a huge increase in dependence on teleconferencing. This is hard to ignore.,

This recessionproof industry will likely see continued growth in 2022, even after the pandemic.

Recession-Proof Features of Teleconferencing & Vide Conferencing:


Improves Workplace Efficiency


Promoting Relationships between Customers and Business Owners


Increases Productivity Levels for Employees


Maximizes Sales Potential


A Personalized Approach to Marketing

This article explains how technology can be a boon for business owners.

This industry is undoubtedly one of the most attractive recessionproof businesses that can thrive in a recession.


Although it was thrilling for most people at the beginning, it brought with it its fair share challenges.

It was quickly apparent that technology is a time-consuming issue when trying to balance work, parenting, and e-learning.

There will be an increase in demand for IT support and service providers as the trend to remote and at-home solutions continues.

All business owners are improving and refining their technology components. This opens up to a variety of concerns about system compatibility, security and confidentiality.

All of these will require the expertise and knowledge of tech gurus.

The IT Support and Software & Development sectors will do equally well.

These are the people behind programs like Java, Python, and Coda, and they are essential to the survival of the online world.

IT support and service are two of the recession-proof industries that can thrive in a recession.

This industry will experience increased growth as more businesses adopt technology and expand their online presence, as further illustrated in this publication.


Even in times of financial uncertainty, it is not necessary to reduce costs and decrease spending. However, this doesn't mean that everyone stops living.

They instead turn to cheaper options to get the products and services they need.

You can opt for DIY online services like tax services, home improvement, and gym memberships.

You can enjoy the same benefits at lower prices than online options.

For example, streaming Beachbody on Demand is only $99/year. This is a lot cheaper than regular gym memberships but still very affordable for most people.

This post will see continued expansion of DIY online services and could become the new norm for many.


The COVID-19 pandemic taught us one thing: the future is digital.

Companies have had to work hard to establish a market presence and an online presence.

The use of digital marketing to find employment has been a reliable solution in times of recession for many years. But 2022 is just a little more.

Digital marketing is a sector that can be considered recession-proof.

  • It's cost-effective.
  • It allows you to change strategies and spend as needed.
  • It can be tracked so you can see where your money is going.
  • It engages customers and can drive sales exponentially.
  • This allows you to concentrate on your target market.

This article contains additional information on what makes digital marketing recession-proof.

Digital marketing isn't just one way to keep your job secure.

It is also one of the most resilient businesses and will continue to thrive regardless of what happens in the economy.


Online learning and digital courses have been a regular part of many Americans' lives since the COVID-19 pandemic.

Learn a new skill or invest in yourself, e-learning is the way to go.

Online learning is expected to have a market value of more than $800 billion by 2025.

Research, time and a commitment to your project are the keys to creating a recession-proof product.

Create value right from the start-your course will continue to be a success.

These are some reasons why digital products, online learning, and other -proof businesses can thrive in a recession.

The digital market is open to all, which means that it doesn't have any restrictions on who can access it.

Online courses are more affordable than face-toface classes.

You have the option of upselling to increase your profits.

It allows for flexibility in time, so people can work on the course whenever and wherever they like.

Accessibility: Anyone with an internet connection and a device can access course material.

How and what you build your online courses will determine how recession-proof they are.

Are you giving people the best bang for their buck

Individuals are more selective about where and how much they spend their money during economic turmoil. Online products that satisfy consumer needs will do well in a recession.

Do your research to identify your target audience and deliver your product as per .


Blogs-podcasts-webinars-YouTube videos.

All of them share one thing. Content.

We've already talked about how the world is now online. But how can you create a presence and captivate an audience?

All it comes down to content.

Engaging and informative content is what people love, whether it's written, audio, or video.

Consider content creation as fishing.

It is important to catch 'em, then reel them in slowly and carefully. Take a look at this:

640,000 people around the world have used the internet daily for the past five years.

There are many people who are open to being influenced by your website, digital platform or website. Your content must be relevant.

A repressed economy will have little effect on businesses that provide content services or digital media production such as video editing and streaming software.

Online access is more accessible than ever, so business owners need to ensure their online presence.

According to this publication, digital media and content creation are two of the recession-proof business that can thrive in a downturn.


American consumers are willing to reduce spending and cut costs in times of financial distress.

This is also true for business owners who are determined to achieve the best ROI at the lowest price.

Social media is a prominent digital player that plays an important role in business engagements and sales with consumers.

Social media is often referred to as the "love child" of the internet. It has a global penetration rate of above 49%, according to this post.


Social media and networking strategies are key to attracting consumers or declaring bankruptcy for most American business owners.

Social media is considered recession-proof because it has three main components

  • It encourages smart buying through shared reviews of products and consumer perspectives.
  • It allows consumers to connect with other consumers and business owners to potential customers.
  • It provides a virtual enunciation to consumers that often surpasses in-person interactions.

Social media is powerful.

This is the go-to platform for online communication and networking. It will continue to grow in the future.

This article provides additional information and suggests that a recession could be a lucrative opportunity for social media.


Industries can be remolded by recessions.

Reprioritizing value to consumers and tightening spending habits.

It is a fact that Americans are loyal to brands, and they rely heavily upon trust when purchasing goods and services.

This pandemic is causing dramatic changes in the influencer market.

While the world is in various stages of lockdown and travel, shopping, lifestyle, and other influencers are feeling the pinch, others will prosper from the coming recession.

The influencer market is valued at more than $9 billion. It relies on customer spending for its survival, and strategy is essential to ensuring success and profitability, as per this publication.

Although there will be dramatic changes in the market, those who are open to change and flexible will see steady increases in their profit margins.

Hyper-targeting, niche specificity and targeting are essential during times of low spending.

Influencers who are able to reach and appeal to their target audience consumers successfully will not only be able to avoid the recession but could even thrive in the face of it.


Online sales are booming.

It is impossible to express the annual growth rate for 14% in any other way than this. This was done over two consecutive years.

The US has over $600 billion in e-commerce sales, with no signs of a recession or abating.

If you have low overhead costs and offer a product/service in high demand, your e-commerce platform is basically a license to print money.

This is the key to success.

Focus on your target market, and do extensive research about consumer spending habits.

Marketing is another necessary piece of the puzzle to ensure e-commerce profitability during recessions.

There is an ever-present need for maximum returns on advertising spending in times of financial stress.

Diversifying your marketing campaigns is key to maximizing your ROI and minimizing costs. This will ensure that you can continue to add value and longevity to your clients while also reducing costs.

Deliver a superior shopping experience-over-deliver on value and customer expectations.

This publication confirms that e-commerce is a recession-proof business and will thrive.

55. AFFILIATE Marketing

Affiliate marketing - This is a performance-based approach where affiliates are used by business owners to market their products or services.

Affiliates can earn a commission through paid ads, campaigns, and links.

These are all aimed at maximising a company's brand awareness exposure, consumer engagement, overall sales, and ultimately, overall sales.

This is one of the recessionproof businesses that can thrive in a recession .

Business Owners Get The Best

  • Spending is results-driven and there is no immediate demand for cash.
  • The risk of a business only paying for what it uses is decreased.
  • Growth can be measured. Businesses can track where and how much money is spent by using tracking devices and algorithms. 

Benefits for Affiliates:

  • Trust is the foundation of trust in relationships.
    You will make money regardless of the economic state if you land traffic.
  • The expectations are clear.
  • There is no end to your earning potential in a recession if you have income-producing strategies and campaigns.

This marketing strategy is more popular in difficult economic times for many reasons.

This article provides additional information about the sustainability of affiliate marketing.

Affiliate marketing is performance-based and provides scalable ROI.

This is one of the most cost-effective ways to access multiple media channels and digital channels at once.

It is still one of the most profitable marketing strategies for business owners, even in a recession.


This industry is 35% of the country's workforce.

The freelance industry is an economical and viable alternative for many business owners, especially in times of financial stress. It will continue to grow.

Many are now aware of the potential for micro-gigs and remote work as a result of the pandemic.

You don't have to work a 9-5 job, deal with traffic issues every day, or pay expensive benefits when you can do the job freelance.

If you don't have a system in place, you will face financial difficulties.

Freelancers will see very little or no effect from recession if they are creative and can monetize their skills.

These are some suggestions to help you maintain your profitability.

  • Increase income and pitch-pitch-pitch.
  • Increase your skillset in selling.
  • It is business as usual, so ensure that your outstanding debtors are paid in full and on-time.

This post further details tips on how you can maximize your earnings while remaining recession-proof.


Lead generation

IMO Best Recession-Proof Businesses That Survive in a Recession

Lead generation gives you job security that most business models cannot.

A semi-passive way to make an income.

You can access it from anywhere in the world, even during recession.

What is Lead Generation?

Local business owners can use lead generation to generate leads.

This program teaches you how to rank and build websites step-by-step.

These sites will rise to the top on Google and start bringing in leads.

Local businesses need to purchase ready customers in times of economic uncertainty.

This program for lead generation is simple:

We have grammas in the course.

  • Retirees ready to go.
  • Individuals looking for a model which is recession-proof and can provide financial freedom.
  • People who lost their job due to COVID needed a plan.
  • There are people from all walks of the globe, some with tons of relevant experience and others with zero.

Are you ready to learn? Put your trust in the process and get to work.

Why Is Lead Generation Recession-Proof?

There are over 400 niches you can choose from.

Concentrate on the essential services. Companies that remain open to growth despite the pandemic.

You can choose which niches you want to build your digital assets in during a recession.

You will learn how to do your due diligence.

These are the things you need to know in order to be successful with your lead generation sites.

Learn how to leverage Google as it is taught in this course, and you'll get the leads.

You own the sites, and you also own the leads.

These leads can be sold like the one I have with this tree site.

This lead gen property was built in 2015. It's made me $2000/month over the past six years.

Aside from that, I'm constantly discovering new business opportunities.

Deals closed during a national emergency

In a time that will live in history, I still have a passive income every single month. All I had to do was switch gears.

Now, I'm creating lead generation sites for essential services in high demand.

This is the beauty and power of lead generation.

Sites can be built for any type of commerce. Flexible lead generation is possible.

You can simply pivot to industries that are not affected by financial stagnation during a recession and provide leads to those owners.

You can sell these leads and see the money continue to come in month after month. Even in a recession.

Why Lead Generation Works?

This is not a scheme to get rich quick.

It isn't saturated and it's also not new.

Our program existed long before COVID and will continue to exist well into the next recession.

Our program has more students.

People who are willing to work hard. Put your hustle on and be willing to train.

Lead generation is a valuable opportunity for students.

You want to support local businesses owners. You want to be able eat well and get good sleep every night.

People who support one another and are willing to help their local business owners.

Get started with Lead Generation

There you have it. 57 top businesses that are recession-proof.

Here are some ideas to help you achieve financial independence and not just survive.

The DOW and interest rates are not yours to control.

You have the power to control your financial situation.

Your future is yours.

You can help your family and yourself financially in uncertain times by acquiring the skills and education required to work in a recession-proof sector.

There are many other recession-proof businesses which thrive but they did not make it this time.

If you have any suggestions, feel free to post them in the comments.


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